At recent campaign events in Pennsylvania, Virginia and again Monday in Ohio, Obama spoke to crowds in high school gymnasiums and at crowded outdoor events without his teleprompter, instead using written notes.
The difference is dramatic. Instead of turning in his characteristic manner from right to left and back again, reading from the two sloping, clear-plastic planes of his teleprompter, Obama has glanced down at pages in a binder on his podium.
Team Obama thinks the switch, or partial switch - the president is not giving up the teleprompter entirely - will help him better connect with voters.
"If you've been successful, you didn't get there on your own. ... I'm always struck by people who think, well, it must be because I was just so smart," the president says, as the ad shows Gilchrist saying goodbye to his family and heading off to work. "If you've got a business -- you didn't build that. Somebody else made that happen."
Yep. Way to go, champ. Way to connect, you marvelous communicator you.
For those who say that this is taken out of context, I give you these precious off-teleprompter tidbits as well.