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View All Blogs View Blogs by Tag: business | friend | iowa | lawyer | marketing | mortgage  Advergirl Web Site Address: http://leighhouse.typepad.com/advergirl/
RSS Feed Address: http://leighhouse.typepad.com/advergirl/index.rdf Description:
A 30-something advertising junkie and account executive based in Ohio, who focuses on strategy, clients, consumers, and a creative approach. Why I Like It:
You read what she writes and come away from it saying, "Oh - yeah! Of course!" Tags: marketing  Brand Autopsy Web Site Address: http://brandautopsy.typepad.com
RSS Feed Address: http://brandautopsy.typepad.com/brandautopsy/index.rdf Description:
For the past decade, John Moore has made his mark in the marketing world by creating, championing, and implementing marketing ideas and branding ideals for Whole Foods Market and Starbucks Coffee. Why I Like It:
I learn about things and think about things I wouldn't otherwise. Tags: marketing  Creating Passionate Users (Kathy and Dan) Web Site Address: http://headrush.typepad.com/creating_passionate_users/
RSS Feed Address: http://headrush.typepad.com/creating_passionate_users/index.rdf Description:
The Creating Passionate Users bloggers, Kathy Sierra and Dan Russell, are fascinated by brains, minds, and what science can tell us about the practice of making users passionate about their lives and tools. Kathy is the chief poobah of the bestselling Head First books (www.wickedlysmart.com), a brain-friendly series from O'Reilly. They're all passionate about the brain and metacognition, most especially--how the brain works and how to exploit it for better learning and memory. Oh yeah, and how to recognize when someone else (including one of us) is applying brain-based techniques to get you to do something. Why I Like It:
Though this blog is on hiatus at the moment, it is consistently the first blog I read daily. Tags: marketing  Damn, I Wish I'd Thought of That! (Andy Sernovitz) Web Site Address: http://www.damniwish.com
RSS Feed Address: http://www.damniwish.com/rss.xml Description:
I'm CEO of GasPedal, a word of mouth marketing consulting firm, and a founder and CEO of the Word of Mouth Marketing Association, which made this idea of consumer-friendly, consumer-controlled marketing into the #1 most important marketing phenomenon. Why I Like It:
I wish I'd thought of what he writes. Tags: marketing  Learned On Women (Andrea Learned) Web Site Address: http://blog.learnedonwomen.com/learned_on_women/
RSS Feed Address: http://blog.learnedonwomen.com/learned_on_women/index.rdf Description:
Andrea writes about marketing to women. Smartly. She co-authored, "Don't Think Pink: What Really Makes Women Buy - And How To Increase Your Share Of This Crucial Market." Why I Like It:
Her writing is rich in substance and changes me. Tags: marketing  Seth Godin Web Site Address: http://sethgodin.typepad.com/
RSS Feed Address: http://feeds.feedburner.com/typepad/sethsmainblog Description:
Seth Godin's riffs on marketing, respect, and the ways ideas spread. Seth is a bestselling author, entrepreneur and agent of change. He's the author of seven books that have been bestsellers around the world and changed the way people think about marketing, change and work. Permission Marketing was an Amazon.com Top 100 bestseller for a year, a Fortune Best Business Book and it spent four months on the Business Week bestseller list. Why I Like It:
He makes me think and re-think how I view the world. Tags: marketing  Tom Peters Web Site Address: http://www.tompeters.com/
RSS Feed Address: http://www.tompeters.com/rss.php Description:
Fortune called Tom Peters the "Ur-guru" of management, and compares him to Ralph Waldo Emerson, Henry David Thoreau, Walt Whitman, and H.L. Mencken. The Economist tagged him the Uber-guru; and BusinessWeek's take on his "unconventional views" led them to label Peters "business's best friend and worst nightmare." In 2004, the Bloomsbury Press book Movers and Shakers: The 100 Most Influential Figures in Modern Business reviewed the historical contributions of pathbreaking management thinkers and practitioners, from Machiavelli and JP Morgan to Tom and Jack Welch. The summary entry on Tom's impact:
"Tom Peters has probably done more than anyone else to shift the debate on management from the confines of boardrooms, academia, and consultancies to a broader, worldwide audience, where it has become the staple diet of the media and managers alike. Peter Drucker has written more and his ideas have withstood a longer test of time, but it is Peters - as consultant, writer, columnist, seminar lecturer, and stage performer - whose energy, style, influence, and ideas have shaped new management thinking." Why I Like It:
His slideshows have taught me more about success and business than anything else I know. Tags: business | marketing  Converstations (Mike Sansone) Web Site Address: http://www.converstations.com/
RSS Feed Address: http://feeds.feedburner.com/Converstations Description:
Mike Sansone is an independent business consultant specializing in business blogs and conversational copywriting. His experience in public speaking, sales and marketing, writing, and real-time online communication are strengths Mike relies upon in his role as a Conversation Conductor.
Prior to starting his own business, Mike helped to build thriving online communities with America Online, Real Fans Sports Network, Ignite Sports Media and HeyMax. He also has coordinated the growth of offline communities as a property manager, volunteer, and minister. Why I Like It:
I know Mike personally and he is contagious, so be careful - you might catch his enthusiasm! Tags: friend | iowa | marketing
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