It appears that I may have lost a friendship because I helped an opposing politician succeed. I'm certainly getting a cold shoulder, by appearances. I don't get that. So for what it's worth, here's what I know about political campaigns: They're just like businesses. If a person sets up shop and gets no traffic to sustain the business, it's because the business owner hasn't created a compelling reason that reaches the market to convince them to buy. Let's say that two businesses compete with each other. They both have to buy office supplies. Should Office Depot only assist one of the stores? Of course not - what a ridiculous notion. Ditto for political campaigns. If a candidate starts a campaign for their election and gets no fundraising or coverage or volunteers, it's because the candidate and campaign manager haven't created a compelling reason that reaches the voters to convince them to help and donate. Let's say that two campaigns compete with each other. They both have to buy web services and marketing. Should I only assist one of the campaigns? Of course not - what a ridiculous notion. But that may have cost me a friendship. Politics is a business. If a person chooses to winnow their friends based on win or loss, you stand only a 50% of retaining your friendships. That little circle will become smaller fast. | 
